Alpha Group

Alpha Group | Leading a New Era in the F&B Industry Since its founding in 2017, Alpha Group has been driven by the mission to “Deliver moments of happiness at affordable prices,” committing itself to introducing Taiwan’s local culinary delights to the world. In just nine short years, the Group has achieved rapid growth, steadily establishing itself as a flagship enterprise in Taiwan’s food and beverage sector. Rapid Growth · Expanding Footprint As we step into our ninth year in 2026, our nationwide scale has surpassed 40+ locations, and we are actively advancing towards the milestone of 60+ stores this year. With our membership base exceeding 600,000, our brand recognition and customer loyalty continue to surge. Alpha Group: Multi-Brand Strategy · Continuous Innovation Alpha Group | Vision · Going Global Rooted in the core values of “Trust, Win-Win, Growth, Sustainability, and Embracing Change,” Alpha Group continues to accelerate its digital transformation and international expansion. Our goal goes beyond being a market leader in Taiwan; we aim to be a new global culinary force, creating an era where everyone can savor five-star culinary excellence.